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Privacy Policy

Last updated: June 2026

This Privacy Policy explains how The Sift (“we”, “us”), operated by PostaraAI LLC, handles information when you visit thesiftai.com (the “Site”). By using the Site, you agree to this policy.

Who we are

The Sift is operated by PostaraAI LLC, 75 E 3rd St Ste 7, Sheridan, Wyoming 82801, USA. For any privacy question, contact hello@thesiftai.com.

Information we collect

  • Email address — only if you subscribe to our newsletter. We use it to send the newsletter and nothing else. Unsubscribe anytime via the link in every email.
  • Usage data — anonymous data about how the Site is used (pages viewed, browser type, approximate region, referring site).
  • Cookies and similar technologies — see below.
  • Anything you send us — if you email or contact us, we keep that message to reply.

We do not ask for or intentionally collect sensitive personal information.

Cookies

We use cookies for three purposes: essential (to make the Site work), analytics (to measure traffic in aggregate, e.g. Google Analytics), and advertising (if we run ads, e.g. Google AdSense, partners may use cookies to show relevant ads). You can control or delete cookies in your browser settings. Manage Google ad cookies at google.com/settings/ads and opt out of personalized ads at aboutads.info.

Affiliate links

Some outbound links are affiliate links. If you purchase or sign up through them, we may earn a commission at no extra cost to you. This does not influence our editorial verdicts.

Third parties we use

We rely on a small number of reputable providers: newsletter delivery (e.g. Beehiiv), analytics (e.g. Google Analytics), advertising partners (e.g. Google AdSense), and AI content tools used to draft articles. To be clear: we send publicly available source articles to those AI tools to help write our stories — we do not send them your personal information. We do not sell your personal information.

Your choices and rights

Depending on where you live, you may have the right to access, correct, or delete the personal data we hold about you, or object to certain processing. Email hello@thesiftai.com to make a request. You can unsubscribe from the newsletter at any time.

Children

The Site is intended for a professional, adult audience and is not directed at children under 16. We do not knowingly collect data from children.

Data retention and security

We keep personal data only as long as needed for the purpose it was collected. We take reasonable measures to protect it, though no method of transmission over the internet is fully secure.

Changes to this policy

We may update this policy from time to time. Material changes will be reflected by the “Last updated” date above.

Contact

Questions about this policy? Email hello@thesiftai.com.